Lapland is a highly popular travel destination and offers some of the best tourism investment opportunities in Finland.
In addition to region’s natural beauty, the endless possibilities for outdoor activities all year-round are attracting a growing number of both domestic and international tourists. In the last few years, Lapland’s hotel market has experienced strong growth. In 2015–2019, RevPAR was growing, on average, 11% annually, and now some of Finland’s highest RevPARs are achieved in Lapland.
In Lapland ,there is a growing demand for new, high quality accommodation and the growth in overnight stays and hotel market KPI’s indicates an exceptionally positive future outlook for new investments.
Hotel investment guide Lapland by Invest in Finland focuses on the cities of Rovaniemi and Kemi-Tornio, but provides also descriptions of popular tourists resorts of Levi, Ruka, Ylläs, Pyhä-Luosto, Salla and Saariselkä.